Unpacking the escalation of offerings in the embedded finance & payments space with Emerging Payments Association Asia

Camilla Bullock’s passion and skill are to connect people either to each other or to solutions that create value for them. She believes strongly that “if you apply creativity and hard work in your endeavours you can shoot for the stars and you will still land on the moon”! As Chief Executive Officer of Emerging Payments Association Asia, Camilla told us that we will see an escalation of offerings within embedded payments and embedded finance space which is being driven by consumer expectations.

She believes that we’ll see more in the space of loyalty and reward schemes and feels excited about how data is being minded to offer more value for customers. We asked Camilla her perspective on real-time payments and a future where they are the dominant form of payment in today’s world.

Camilla’s highlights:

• How real-time payments are creating liquidity in the financial system and acting as a catalyst for growth The ‘gig economy’ and its need for faster payments and cash flow management
• Automation - the potential when used with AI & Cloud computing
• How to overcome challenges with cross-border payments in Asia
• Bi-lateral agreements about why we need more of them